Passionate about product-led growth, experimentation and optimization, and AI innovation
For over a decade, I have led strategic product management in the SaaS and e-commerce space. I pride myself on being a player-coach with the ability to zoom in or out as needed. As an experienced product leader, I believe that the foundation of business growth begins with a deep understanding of and empathy for the customer and end user. My approach is rooted in getting close to users through quantitative and qualitative means, then leveraging AI-driven personalization and data-informed decision-making to deliver differentiated value at scale.
I represent the "why" of a company and its product vision, uniting the voices of customers, employees, and stakeholders into a cohesive strategy. By championing cross-functional diversity of thought, I foster cultures that allow for innovative, out-of-the-box thinking led by rapid testing and iterative learning as a means to drive growth.
Beyond delivering metric-moving product transformation, I am passionate about coaching and developing my teams and peers — not just as product managers, but as leaders and people. I seek to elevate the unique blend of hard and soft skills each individual embodies to foster teams that are engaged and empowered to contribute, challenge, and grow. By building a shared vision grounded in clear and measurable goals, I have led high-impact teams and initiatives to deliver bleeding edge and first-mover functionality, improved customer retention and engagement, and multimillion-dollar growth.
This approach aligns with my love of learning, my collaborative problem-solving style, and my commitment to building performant, people-first organizations.
Here's What Sets Me Apart
Product-Led Growth Strategist
Operational and Delivery Excellence
Product-Led Growth Strategist
My breadth of experience successfully managing B2C and B2B SaaS, e-commerce, consumer, and content portfolios gives me a wide lens through which I can analyze product positioning and market potential. With expertise in optimization experimentation, personalization, AI/ML experiences, and chatbots, I also understand the market trends drivi
My breadth of experience successfully managing B2C and B2B SaaS, e-commerce, consumer, and content portfolios gives me a wide lens through which I can analyze product positioning and market potential. With expertise in optimization experimentation, personalization, AI/ML experiences, and chatbots, I also understand the market trends driving digital products today, allowing me to create impactful strategies that inspire users to adopt and engage while delivering surprise and delight moments that foster loyalty.
Empowerment Leadership Style
Operational and Delivery Excellence
Product-Led Growth Strategist
I’m passionate about up-leveling product professionals to help them unlock their potential and refine their craft. As a team manager, my approach focuses on hard-skill training, asking questions that unlock motivation and inspire action, providing actionable feedback, and fostering cultures of growth and learning. Within my peer group, I
I’m passionate about up-leveling product professionals to help them unlock their potential and refine their craft. As a team manager, my approach focuses on hard-skill training, asking questions that unlock motivation and inspire action, providing actionable feedback, and fostering cultures of growth and learning. Within my peer group, I’ve led improvements in product research and discovery practices, A/B testing, and strategy development to elevate teams and raise the collective product management capabilities across organizations.
Operational and Delivery Excellence
Operational and Delivery Excellence
Operational and Delivery Excellence
I believe that well-structured operations are a catalyst for growth and strive to create "freedom within a framework" for my teams. By implementing efficient workflows and removing friction points, I help teams move faster, make better decisions, and focus on delivering high-impact solutions that scale. I use lean processes that optimize
I believe that well-structured operations are a catalyst for growth and strive to create "freedom within a framework" for my teams. By implementing efficient workflows and removing friction points, I help teams move faster, make better decisions, and focus on delivering high-impact solutions that scale. I use lean processes that optimize delivery excellence and seamless collaboration in globally distributed, virtual, and hybrid teams to reduce redundancies and improve communication with less overhead.
Experimentation and Data Champion
Operational and Delivery Excellence
Operational and Delivery Excellence
Strong "product sense" and business acumen are made stronger by quantitative and qualitative insights that support opportunity forecasting and reduce risk. I leverage experimentation such as A/B and ML-backed multi-armed bandit testing to validate ideas, as well as customer journey mapping, user interviews, and research to deepen custome
Strong "product sense" and business acumen are made stronger by quantitative and qualitative insights that support opportunity forecasting and reduce risk. I leverage experimentation such as A/B and ML-backed multi-armed bandit testing to validate ideas, as well as customer journey mapping, user interviews, and research to deepen customer understanding. Whether managing up, down, or across teams, I use these insights to build clarity, structure, and momentum.