WHITNEY K. PEREZ

WHITNEY K. PEREZWHITNEY K. PEREZWHITNEY K. PEREZ
ABOUT ME
CASE STUDIES
RESUME
FUN FACTS
SUBSTACK

WHITNEY K. PEREZ

WHITNEY K. PEREZWHITNEY K. PEREZWHITNEY K. PEREZ
ABOUT ME
CASE STUDIES
RESUME
FUN FACTS
SUBSTACK
More
  • ABOUT ME
  • CASE STUDIES
  • RESUME
  • FUN FACTS
  • SUBSTACK
  • ABOUT ME
  • CASE STUDIES
  • RESUME
  • FUN FACTS
  • SUBSTACK

Digital Resume

Logo of Realtor.com in red and black text.

Director of Product Management (IC)

Individual contributor leading cross-functional triad to drive revenue, conversion, and activation KPIs for a multi-year product roadmap and features within e-commerce channel. Scope: seller promotions product and e-commerce experience within a $500M business. 

Logo of Gartner in dark blue text.

Product Manager (Equivalent L7, VP internal title)

Hands-on squad leader driving product-led growth and end-user engagement, net new and monthly active users, activation, and page-level adoption. Scope: Gartner's Peer Community (content platform) and Ratings & Reviews platform, supporting. 8M+ MAU within a $5B business.

GoDaddy logo in turquoise on a black background.

Principal Product Manager

Product ownership from top of funnel through conversion for e-commerce channel. Scope: global front-of-site and the company's first AI sales and support chatbot, for 1.2M monthly visitors across 10 markets, B2B, B2C, and B2B2C, within a $2.6B business.

Kaplan logo with a blue swoosh design.

Director of Product Management

Contributed to the entire product life-cycle as part of Kaplan’s first Agile squad and digital transformation. Scope: Higher Education portfolio, edtech LMS transformation, desktop and first mobile app.

Royal Caribbean Group logo with a crown and anchor symbol.

Senior Product Manager of E-Commerce

$7M net new revenue, 12-point NPS improvement: Owned the new e-commerce booking flow in Royal Caribbean's first proprietary mobile app, scaling across 45 shipboard tech stacks and 35 countries before expanding to kiosk and desktop. Enabled first digital booking of shore excursions, dining, and spa. Led localization, translation, GDPR, and accessibility governance.

Product Owner and Senior Optimization Manager

59% YoY conversion growth: Agile Product Owner for GoToMeeting, GoToWebinar, and GoToTraining. Built a personalization strategy on user and account data and ran rapid A/B experimentation to launch the first freemium offering and bundled pricing. Oversaw content implementation, metrics tracking, and KPIs.

Web Merchandising Specialist

Executed e-commerce promotions and digital merchandising campaigns while leading experimentation for NCL’s e-commerce booking website to optimize promotion ROI and performance. Championed a data-driven culture of quick, iterative learning to better understand customer drivers and deliver wins.

Digital ECommerce Supervisor

Powered digital sales bookings as Product Owner (PO), facilitating prototyping and collaboration with key business stakeholders to overhaul Karisma’s end-to-end e-commerce experience.

Digital Account Executive

Servant leader for digital client accounts focused on implementing and analyzing digital performance and production.

Peace Corps Service Member

Cambodia (2008-2010)

Educational Accomplishments

Masters of Business Administration (MBA)

Bachelor of the Arts (BA)

Magna Cum Laude, Phi Beta Kappa 

Universite Sorbonne Nouvelle (Paris III)

Junior Year Abroad 


Affiliations & Network

Contact with me

Copyright © 2022 Whitney K. Perez, Digital Product Executive  - All Rights Reserved.

opinions are my own & don't represent any employer

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